Tuesday, 11 March 2014

OUGD505: Design Practice 2 - Studio Brief 2 (Areas of Design)

Part of the brief states that my research must cover 2 areas of design. I think that it is hard to just pick 2 areas as design tends to fit into all of the options. 

The brief:

Responding to the feedback you received, you should develop and produce a range of responses relating to a minimum of two of the following areas of design:
Publishing & Editorial
Information & Way-finding
Branding & Identity
Product & Packaging
Retail & Promotion
Your work should practically and conceptually explore the possible products, ranges and methods of distribution that you have investigated and analysed in your primary and secondary research. Your work should also reflect your own creative ambitions within graphic design as well as being focused towards your chosen audience.

Given that I have to choose which option best suits my design I have chosen to focus on Editorial and Publishing and Branding and Identity.
I have chosen these for the following reasons:

E&P
  • Brochure design
  • Publication
  • Web design (layout)
B&I
  • Logo
  • Brand guidelines
  • Website
  • Posters
  • Tickets
  • Billboards
  • Stationary
Though I have chosen these two areas I do think that my work could fit into a few other areas such as Information and Wayfinding and Retail and Promotion. 

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