Now that I have decided on my concept and my target audience I now have to think about the aesthetics of my book. I want it to be simple and organised but I also want it to appeal to teenagers. I want the cover to be minimal and to the point so to reflect the content of the book. I carried out some research on the web and also some primary research about different aesthetics I could use.
This book I found on Behance, I chose it because of how simple it is and also how organised the content is. I know I am going to have a lot of content to go in my book so I have to make sure that it is organised correctly. I also liked this book because the grid system was clearly shown within the development and consistent throughout the publication. I think the colour scheme is a bit dull and boring for my target audience but I also think that not adding too much colour is the best way to combat the design looking overcrowded and messy.
At the other end of the spectrum this designers guide is much more tailored to my target audience's favoured style. I do like the simplicity of the design and I think that the colour makes the design interesting to look at. I think when it comes to designing my book I have to decide from the off what colours I am going to use and how many colours are the correct amount for the publications purpose.
One of the main reasons why I choose to work in less than 3 colours is down to cost, I want to get my book printed professionally because I think it will add the professional edge which I want to my book. One way I could combat the use of colour is by using a coloured stock. This would make the book brighter and lighter which in turn would stand out on a bookshelf and make the audience pick it up.
The simplicity of this fashion manual I find really appealing. I think that due to the amount of information which I will be having in my book I have to keep the content consistent throughout. I particularly like the vector illustrations as I think it makes the design more interesting. I know I will use these illustrations as inspiration for my final resolution.
The concept of having the book as one fold out sheet of paper which can be used as a poster in a class room or similar. I think that this would be a great way to display the information though, I don't think that all of the information would fit on one sheet of paper. I would have to create several posters, I do like this idea but I think that it would be more useful to have as one publication for a person/group of people to have as a resource.
I looked at other ways to include the poster within a booklet to have the best of both ideas. I found this book on Behance and I liked the use of colour and also the concertina effect. I think this idea could work very well but I am still liking the idea of making one publication instead of the poster.
I liked the concertina effect of the previous example so I looked for some other concertina books. I found this example which has been cut into a rounded shape, I think it could be really interesting to cut my book into a shape to make it stand out.
GF Smith book
When GF Smith visited LCA they showed us a collection of small books which I really liked the idea. I think I could create something like this which would make it unique and more special on a bookshelf among other publications. I think I would like to develop this idea more and experiment with the idea.
Flatmates handguide
On the other hand I have found a book on Behance called the Flatmates House Guide. I like the concept of having a perfect bound book which details the processes all within one booklet. I think this is more realistic idea as many people are creating several books which would make my design less unique.
Phaidon book
I like the minimalist cover of the Phaidon books as they give the title of the book in a direct way. I think this would be an idea for the cover of my book.
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